NewZNew (Chandigarh) : With the festivals of Teej & Rakhi approaching in August, A Million Dollar Affair, a company known for organizing elite Exhibitions, has sounded the festive season in style. It has put up a two day festival extravaganza – ‘Bliss & Bling’, an exhibition which has started at The JW Marriot, Chandigarh. The showcase has brought all type of products related to the upcoming festive season—particularly for Teej & Rakhi, under one roof.
“Teej is a festival associated with women, in which they dress up well & get makeovers done, they frolic with their friends taking swing rides, singing, dancing etc. The essence of this ‘Teej’ culture is encapsulated in the designer wear which has ‘Teej’ hues of red, green & yellow. We have a special focus on the great Indian festival of bonding between Brother & Sister – Rakshabandhan, there is a plethora of gifting products related to Rakhi. A slew of gifting items, accessories, dresses & even wedding couture is there. A special entry gate has been erected with Teej décor—it will surely give shoppers a very satiating start to their visit.” Says Neyha Singla, Director, A Million Dollar Affair.
The attraction at Bliss & Bling is undoubtedly ‘Rakhi & Teej Special Stall’; this has on the racks beautiful Rakhis, Chhuris (bangles), parandis, henna, make up & beauty products etc. There is everything that a girl would like to have as part of her collection for ‘Teej’ as well as Rakhi Festivities here. ‘Upahara’ which is World’s First Bespoke Luxury Gifting label, has brought designer Rakhi Gift Boxes complete with Rakhis & other Rakhi essentials, made using rare materials by master craftsmen.
Label ‘Taabir’ is present with a bevy of designer dresses for the upcoming festive and wedding season. ‘Amore’ has come up with their fashionable yet stunningly traditional dresses. ‘Khadi-Delhi’ is also present with their wide range of Khadi products specially designed for women. Labels like ‘Rabneet’,’Zoya’,’Diosa’ are here.
Designer Geet has brought her ‘Accesserella’ collection of jewellery & designer wear. ‘Hora Exports’ has joined the exhibition with their wide design of fashion accessories. Punjabi Juttis and clutches that are perfect for parties, weddings & gifting. A young entrepreneur, Ankita Guleria has launched her ‘Virgin Peck’ label at Bliss & Bling. This has in its stable 100 per cent natural beauty products. The USP of her collection are the Hand-made soaps. There is a stall of ‘N Beyond’ a celebration venue near Chandigarh & there are jewellery exhibitors too.
Says Amit Singla, CEO, A Million Dollar Affair, “The exhibition is different as it has been conceptualized keeping festival shopping in mind. We have ensured that all products that one might need during the upcoming festivities like Teej & Rakhi are available at one place, so that shoppers do not have to visit multiple locations to fulfill their needs.”
So are tricity ‘Divas’ listening? All of you are called to make full use of your Sunday at tricity’s most sought after weekend Exhibition Bliss & Bling.
Exhibition is on till from July 16-17 at Hotel TheJW Marriot, Chandigarh from 11 AM-9 PM. Info: 9041004504.
