A Million Dollar Affair launches first Indian Ethnic portal

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NewZNew (Chandigarh) : A Million Dollar Affair, a company owned jointly by a dynamic entrepreneur couple Neha and Amit Singla has formally announced launch of India’s First true Ethnic Portal – aamantraonline.com. The site has over 5000 products for women made by Indian Ethnic fashion designers from across the country. Said Neha Singla, Director, A Million Dollar Affair, “The site is unique as it focuses on upcoming designers of Indian Ethnic Wear. The portal gives a golden opportunity to women looking for diverse and intricate designer wear from the stable of designers who have an expertise in creating Ethnic fashion.”

A Million Dollar Affair was started a year back by Neha and Amit Singla with an idea to organize Wedding , Lifestyle and Festival related Exhibitions, so as to give an opportunity to designers of fashion apparel, accessories and interiors a platform to showcase their creativity and  find  newer markets. In just a year, the organization is now conducting as many as 12 exhibitions across Chandigarh & Punjab. Says Amit Singla, CEO, A Million Dollar Affair, “We are now expanding out of the Punjab region and are going to hold exhibitions in Jaipur & Indore this year and Delhi & Lucknow next year.  Not just this, plans are afoot of taking Indian designers on International circuits in Singapore and Dubai.”

The major brands of exhibitions being conducted by A Million Dollar Affair are ‘Doli –The Wedding Grandeur’, ‘Vintage Fair The Luxury Lifestyle Exhibition’ and ‘Wedding Wows’.

Sums up Neha, “We want to provide growth opportunities to talented fashion designers and all our endeavours are focused to achieve this objective. In this effort buyers also stand to benefit as the middleman is done away with thus reducing cost of the purchase. We are in talks with designers in Pakistan and plans are to get them from across the border to put up their wares in India.”